Building brands in a changing society

Archive for ‘March, 2011’

What tomorrow’s smart homes really need

What Tomorrow’s Smart Homes Really Need

The home of the future is one where technology plays a starring role in managing energy demand and conditioning consumers to be more energy efficient. There is just one hitch in this vision: If consumers are to adopt new technology and learn new behaviour, they need to start caring a lot more about their household energy usage.


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